Data Science for Online Businesses (Live Webinar)
Online | 17 January 2019 (Thursday) 18:00-20:00 (CET)

Everything you want to know about Data Science. Case studies, practical examples and a comprehensive overview of the topic. In a 2-hour live webinar.

Data Science has gotten popular in the last few years. Still...

  • ... a lot of the associated concepts are unclear or misunderstood.
  • ... it's hard to find out how to get started with it.
  • ... from the outside, it's hard to figure out the best way to apply it and profit from it.
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    ... there aren’t many easy-to-understand, small-business-scale and replicable case studies out there.

In this 2-hour live webinar, I'll show you everything you need to know about Data Science.


17 January 2019

18:00-20:00 (CET)


(details will be sent to registrants via email)

Reg. Limit

30 attendees

What is the Data Science for Online Businesses Live Webinar about? (Agenda)

  • 1
    What is Data Science? What is it good for? Who can profit from it?
  • 2
    A few data science business applications from all over the world.
  • 3
    What does data science look like at a real online business? An end-to-end case study - from collection to decision-making, the path of the data, step-by-step (explained).
  • 4
    Demystification. Explaining misunderstood and misinterpreted concepts like: Machine Learning, "Artificial Intelligence," predictive analytics, deep learning, big data, etc. (with concrete examples)
  • 5
    Different data professional profiles: (Big) Data Engineer, Data Analyst, Data Scientist, etc... Who should be good at what?
  • 6
    16 typical Data Science projects (from beginner to advanced level)
  • 7
    How to get started? (If you want to be a data scientist.)
  • 8
    How to build a team? (If you want to build a Data Team for your company.)
  • 9
    + Q&A.
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This is an introductory webinar. There are no prerequisites to enroll. We will start from zero and go through every key concept thoroughly.

I've held data science workshops for over 500 participants over the last 6 years. I have two golden rules: (1) keep it easy to understand and (2) keep it practical!

I put a special focus on explaining every concept so it's concrete and clear for every participant. I found that the best way to do so is to use a lot of practical examples and case studies.

So there will be no shortage of these. Most of the concepts will be introduced through examples of my own (or my friends’ and colleagues’) real life data projects.

Who is this for?

The Data Science for Online Businesses Live Webinar is designed for:

  • online business professionals (specialists or team leads)
  • entrepreneurs and small business owners
  • digital marketers (SEM, SEO, PPC, Social, etc.) and UX professionals
  • digital analysts (working in Google Analytics and/or in Excel)
  • anyone who wants to invest 2 hours in furthering her career

Over 500 participants so far from companies like:

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and many more...

At the end of this webinar you will:

  • Understand every key concept related to data science.
  • Have a clear picture about what works how and why.
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    See the basic elements of data science in context.
  • ...and hopefully you will get enough inspiration and knowledge to get started with data science!

And if that's not enough, you will get a free BONUS, too!

  • If you want to get started with coding after the webinar, you will have the opportunity! You will get free access to the “How to Set up your Own Data Server with Python, R, SQL and Bash” video course.

Max 30 attendees

Even though this is an online webinar, I can accept only 30 registrants this time - because I want to make sure that I'll have enough time to answer every question!


Tomi Mester is a data analyst and researcher. He has worked for Prezi, iZettle and several smaller companies as an analyst/consultant.

He’s the author of the Data36 blog, where he writes posts and tutorials on a weekly basis about data science, AB-testing, online research and data coding. 

He’s an O’Reilly author and presenter at TEDxYouth, Barcelona E-commerce Summit and Data Conf. Check out the intro video. >>


Register for $47 (+ VAT in EU)

Registration is closed

Clicking this button will take you to the check-out page where you can pay safely using your credit card or your Paypal account! (If you are registering from the EU as an individual - in accordance with EU law - you have to pay the applicable VAT of your country, too.)


I would never want you to be unhappy! If you are unsatisfied with the webinar, contact me ( and I will give you a full refund.


Is it a problem if I don't have too much initial knowledge on the topic?

No. We will start from scratch. In fact, most people are in the same situation as you.

Will I get the recording?

Yes, every registrant gets the recorded version of the webinar. You will have lifetime access to it, too.

I want to have this for my whole company!

Happy to hear that! Send me an email to and we will sort it out! (I hold 1-day live workshops, too.)

Where will the webinar take place?

Online (of course). And I'll send you the link (with all the other important information) right after you register, via email.

Will I get an receipt/invoice?

Yes. Individuals get a receipt via email. Companies get an invoice. EU-based companies get VAT-invoices. If you need something even more special, just reach out to me ( and we will solve your administrative issues!

What if I am unhappy with the webinar?

I would never want you to be unhappy! If you are unsatisfied with the webinar, contact me ( and I will give you a full refund.